Table of Contents[Hide][Show]
- Review of Showcase IDX for Lead Generation 2023
- How is Showcase IDX unique?
- How can a product like Showcase IDX help you with lead generation?
- Benefits of Showcase IDX Display to the Consumers
- Create a Target Market for Your Website to Win the Online Consumers
- Affordable Property Search Tool for Realtors
- Why did you choose Showcase IDX over other vendors?
- Which Real Estate Idx Platforms have you used?
- Is there a Contact Manager that comes with this IDX software?
- Do new leads automatically transfer into a 3rd party CRM?
- Can you do lead routing to other agents on your team?
- Is there a map search with Showcase IDX?
- Is it hard to install?
- Who owns Showcase-IDX?
- Is the product mobile-friendly?
- Can I or my web developer use powerful CSS to customize it?
- Why should I have my own website if “everyone” goes to Zillow, Redfin, or Realtor.com?
- Sign Up for Showcase-Idx today and get a 10-free trial
When you click on a link on our website, I may earn a commission at no additional cost to you. Learn about affiliate disclosures.
Review of Showcase IDX for Lead Generation 2023
Are you struggling to find the right IDX solution to generate leads for your real estate business? Look no further than Showcase IDX!
This popular website plugin offers a range of features that make it easy for both experienced and new real estate professionals to engage with clients and showcase their properties.
Showcase IDX has been a game-changer for me, and I believe it can be for you too.
How is Showcase IDX unique?
One of the ways Showcase IDX can help you with lead generation is by creating custom searches with keyword-rich and targeted phrases that consumers are searching for online.
With over 300 different features to choose from, you can become more hyperlocal than your competition and create pages for specific features like homes with swimming pools or condos with ocean views.
Flexibility for Custom Searches
The Showcase IDX website plugin is a great way to engage with clients and showcase your properties and the ones listed in the MLS.
Whether you’re an experienced real estate professional or new in this business, it’s easy to get started on the right path thanks to their intuitive tools! ShowcaseIDX is the leading idx wordpress plugin on the market.
User-Friendly Interface for Consumers
In this blog post, we’ll take a look at some of the reasons why Showcase IDX is such a popular choice and explore some of its key features. In future posts, I will compare other companies so you can decide for yourself and make a good investment decision.
The number one reason to have a website is to generate consumers that YOU want to work with now and into the future
All real estate agents want to help home buyers and sellers. You have a deep desire to help others.
But finding clients can be challenging. That’s what I love about the internet and having a reliable real estate search like Showcase IDX is the key to my current real estate business.
Especially in this tough real estate market in 2023, we need to think outside the box to generate clients and escrows.
How can a product like Showcase IDX help you with lead generation?
One of the ways Showcase IDX can help you is by creating keyword-rich and targeted phrases that the consumer is searching for online.
You can create custom searches for Your City real estate on one page and Your City homes or condos on another page. You can become more hyperlocal than your competition and create a page for Your City homes with swimming pools or another popular feature.
People are searching for features as well as a phrase like “Your City homes for sale”.
Let’s say the goal of your website is focused on homes for sale with ocean views. With Showcase IDX, you could create Hot Sheets for custom content like the phrase “Huntington Beach homes with ocean views” or homes with 3-car garages in Queen Creek, Arizona.
Someone searching on Google, Yahoo, or Bing for those keyword phrases would click on your page in the search engine or in a pay-per-click ad and go to a page on your website that covers that topic.
- How many agents are focused on features in a house on their websites? 1 or 2 that I know. But Zillow covers all features. So it is the 1 or 2 agents verse Zillow. Why aren’t you covering it?
The flexibility of Property Searches
Another reason Showcase IDX is a popular choice is its flexibility. There are 300 different features that you can create custom searches for over time for your city and property types.
Showcase IDX offers a wide range of customization options, so you can create lifestyle searches for features for consumers.
When you click on the +Advanced Search link, you see this (in blue):
As you see above, there are 4 Tabs: General Features, Interior Features, Exterior Features, and Community Features. The links in each of these give you and consumers more features. It’s endless and easier to search than Redfin, Zillow, or Realtor.com.
Do people really search for homes with pools or just a spa?
Yes. They do. And this is where you separate yourself from your local Realtors who do not spend time building pages like this.
Zillow has pages for every feature in the MLS. Whether it gets just 10 visitors a month or 2,000, you need to look for an advantage and opportunities in your city or area.
Add local content about pools, spas, or anything else and you can beat Zillow and other Realtors to win new buyers and sellers.
Benefits of Showcase IDX Display to the Consumers
The display of listings is attractive and gives the consumer time to view all photos, and local area maps, rate properties, and make notes on them. They tend to engage more with you when the presentation of the listings looks appealing to them. This overall design upgrade will make your website look more professional.
The display upgrades the look and feel of your website right away. A couple of examples, my main real estate website for covers Long Beach homes for sale and other beach cities.
Video: How Visitors Can Search with this IDX Software on Your Website
This is a consumer video I made to help consumers that is on my real estate website.
People Love Content that Answers Their Questions…and so do the search engines
Showcase IDX can help you set up pages like this for consumers that are looking for something special that your website provides that they can find on it easier than the big real estate portals like Zillow and Realtor.com.
Hyperlocal Content Wins the Game Online
People want more knowledge about an area and a feature than just listings. You can provide that local information. I call it hyperlocal information.
- Share what you know
- Make it unique with the special feature
- Give visitors to your website “insider” information about the area.
- Your opinion matters to them
- Write 500 to 1,000 words or more per feature, city, neighborhood, condo community, etc.
- Add lots of photos and graphics to help the consumer understand the value of the content you are sharing with them.
- Make a video about the information as well. Then, add it to each page. Google loves this… (ssshhh)
- Give the visitor the pros and cons of an area, condo building, or neighborhood. Tell them what is fun in that area.
Create a Target Market for Your Website to Win the Online Consumers
Your website should be targeted toward a group of people you want to work with. Take time to figure out who that group of people are.
- Your website needs to answer the questions that the visitors have when they land on a page or blog post.
- You might target beach houses if you live by the beach or you want to create a “first-time home seller website” or a luxury property website.
- Make a plan for your website and make it unique as possible.
- Set your listings to active real estate listings to save the consumer time verse showing them pending listings too. They may become confused.
Affordable Property Search Tool for Realtors
There are two pricing models: the essentials plan at $79.95 per month or the premium plan at $119.95 per month.
No setup fees.
You can choose to pay for the year or on a month-to-month basis.
If I want to add it to a 2nd website, the additional monthly fee goes down. I think you really only need is one account unless you are expanding into another state. This has to be one of the most affordable products available.
- I recommend a WordPress website. Don’t use Wix, Squarespace, or some other type of website.
- If you want my web team to create a website for you, fill out this form and share with us your budget for this project.
- I know several developers that might be a good fit for you as well.
- Take advantage of the Showcase IDX free trial
Frequently Asked Questions
Why did you choose Showcase IDX over other vendors?
Flexibility. I have over 2,300 custom searches in my ShowcaseIDX account. There are thousands of pages for a wide variety of cities and target markets on my website.
Is that the best way to do it? Not exactly. I have a special game plan for having that many custom searches.
Read about Target Markets. What would be your target market or slice of the marketplace to win the client that you love?
Which Real Estate Idx Platforms have you used?
I used to beta test for several idx real estate companies. I have used 1parkplace from 2003 to 2005 and generated 600 leads a month. In 2005, I moved the empire of 15 websites to Diverse Solutions and used their cutting-edge products. Leads went down on that move…it’s kind of a long story.
Then, I used iHomefinder.com. Cool looking product but sometimes it doesn’t display listings on the page as reliably as the ShowcaseIDX platform. Consumers would leave the website quickly.
Is there a Contact Manager that comes with this IDX software?
There is a basic one (see below). It looks like a spreadsheet. If you are at Keller Williams, you could use KW Command. Lion Desk works with it. I use Follow Up Boss. I will have a blog post about soon to show you the benefits.
In the meantime, go to my YouTube Channel and watch how I use them together.
Do new leads automatically transfer into a 3rd party CRM?
If you are using the Premium product, you can integrate Lion Desk, Follow Up Boss, Boomtown, Real Greeks, Prospect Converter, Real Synch, Salesforce, Sierra Interactive, and Slack to receive leads as soon as they register.
The premium plan is $119.95 a month. Zapier integration will make it seamless to other CRM (contact relationship manager).
Can you do lead routing to other agents on your team?
Yes. Lead routing is available with the Premium plan.
Is there a map search with Showcase IDX?
Yes. You can search by map, quick search tool, or click on the +Advanced search link under the search bar. You can show a map of listings for a particular city, neighborhood, condo building, zip, or more. Or leave the map search off. It is up to you.
Is it hard to install?
No. You can add the Showcase IDX WordPress plugin from the dashboard of your website. Just go to Plugins > Add New. Search for Showcase IDX as a keyword. Click Install now and Activate.
Who owns Showcase-IDX?
Exp World Holdings invested in Showcase in 2020 to make it better for all real estate professionals. Showcase was able to hire more programmers and support staff to enhance the product and keep the pricing affordable.
Is the product mobile-friendly?
Yes. I get about 77% mobile traffic that uses the search tools to find houses, condominiums, income properties, commercial and land for sale. Visitors who arrive at one of my websites by a PC, spend over 8 minutes per visit.
Can I or my web developer use powerful CSS to customize it?
Yes. There are lots of ways to do that. The company’s main website gives you or your developer a few ideas on how to tweak the look and feel.
Why should I have my own website if “everyone” goes to Zillow, Redfin, or Realtor.com?
Because you are you. As I have mentioned in this article and others on my website, you can carve out a niche that separates you from the big real estate portals.
I have lots of target markets where my websites rank in the search engines over Zillow, Redfin, and Realtor.com.
Try the 55+ communities or luxury homes or ocean-view properties. You carve a niche in just about anything other than Your City homes or Your City condos. Get creative. Put on your agent marketing cap and think outside the box.
How about a website for First Time home buyers or first-time home sellers? Brainstorm.
Competition to Consider
|Leading IDX Plugins Software||Setup Fee||Monthly Pricing||Free Trial|
|ShowcaseIDX||$0.00||$79.95 to $119.95||Yes|
|ihomefinder.com||$99 to $499||$59.95 to $199.95||Yes|
|IDX Broker||$100||$55 to $140||N/A|
|Diverse Solutions dsIdxpress||$99.95||$59.95 to $299.95||Yes|
|Realtyna||see website||One-time fee||N/A|
|Flex MLS||Check with your MLS||$85 to$499 per year||N/A|
|Kv Core||see their website|
|Home Junction||View more details||$100 per month (I think)||N/A|
Sign Up for Showcase-Idx today and get a 10-free trial
If you decide to go with Showcase IDX or have questions, just ask. I’m testing about 100 different things on all of the empires of websites I run and create for other agents.